Alistair helps organisations prepare for potential crises, and counsels them on how to effectively handle unexpected events, and mitigate negative impacts. His services include mapping risks, drafting crisis communication plans fully aligned with enterprise-wide strategies, and live issue handling. His diligent and innovative approach, including the development of cutting-edge crisis management apps, ensures clients are well-equipped to manage and navigate through challenging situations.

In addition to advising on some of the biggest issues affecting business and organisations in the Gulf and wider Middle East, Alistair helped develop a unified crisis communication plan and a groundbreaking crisis management app for the Majid Al Futtaim Group.